With AI, VR, and AR pushing the boundaries of entertainment, live music faces a crucial challenge. Can innovation support rather than diminish the human connection that makes gigs, tours, and festivals memorable? AI-generated performances, holographic artists, and virtual sets are gaining traction, raising questions about the future role of physical venues and festivals. Will immersive tech draw larger crowds to real-world events or shift attention to digital alternatives? Beyond the hype, do fans still crave the energy of a live set or is convenience taking over?<\/p>
This session challenges the idea of tech as a disruptor and explores its potential to support and enrich live music. We\u2019ll hear how promoters, agents, tour managers, and venue operators adapt, using tools, not trends, to keep real performance at the heart of it all.<\/p>
Powered by FOMC (Federation of Music Conferences)<\/p>
Moderator:<\/strong> Zoi Eskitzopoulou<\/p> <\/p>","protected":false},"excerpt":{"rendered":" With AI, VR, and AR pushing the boundaries of entertainment, live music faces a crucial challenge. Can innovation support rather than diminish the human connection that makes gigs, tours, and festivals memorable? AI-generated performances, holographic artists, and virtual sets are gaining traction, raising questions about the future role of physical venues and festivals. Will immersive […]<\/p>\n","protected":false},"featured_media":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"event-cat":[103],"nationality":[],"music-genre":[],"destination":[],"topic":[],"language":[79],"class_list":["post-26642","event","type-event","status-publish","hentry","event-cat-panels-el-2","language-english-el"],"acf":[],"featured_image_src":"","ams_acf":[{"key":"performers","label":"Performers","value":[{"ID":21820,"post_author":"2133","post_date":"2024-04-29 11:26:06","post_date_gmt":"2024-04-29 08:26:06","post_content":"\n Zoi Eskitzopoulou is a music industry professional specialising in live event production and artist booking. After five years in London, where she studied and worked across multiple areas of the live music industry\u2014contributing to UK shows and European tours\u2014she is now based in Athens. She currently works as an Assistant Production Manager at Detox Events, supporting the delivery of major concerts and festivals, including Ejekt Festival. Her work involves productions featuring international artists such as The Cure, Florence + the Machine, and Nothing But Thieves. Alongside large-scale events, the company is also active in major one-off productions and contributes to the programming of Gagarin 205, a key live venue in Athens. <\/p>\n","post_title":"Zoi Eskitzopoulou (GR)","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"zoi-eskitzopoulou-uk","to_ping":"","pinged":"","post_modified":"2026-04-26 10:19:18","post_modified_gmt":"2026-04-26 07:19:18","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.athensmusicweek.gr\/?post_type=speaker&p=21820","menu_order":0,"post_type":"speaker","post_mime_type":"","comment_count":"0","filter":"raw"},{"ID":27311,"post_author":"1898","post_date":"2025-04-16 14:54:20","post_date_gmt":"2025-04-16 11:54:20","post_content":"\n Andreas Panagos is an innovative leader in the music and events industry. He is the Links: https:\/\/www.linkedin.com\/in\/andreas-panagos-a8626a66\/<\/a><\/p>\n","post_title":"Andreas Panagos (GR)","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"andreas-panagos-gr","to_ping":"","pinged":"","post_modified":"2025-04-16 14:54:22","post_modified_gmt":"2025-04-16 11:54:22","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.athensmusicweek.gr\/?post_type=speaker&p=27311","menu_order":0,"post_type":"speaker","post_mime_type":"","comment_count":"0","filter":"raw"},{"ID":26170,"post_author":"1898","post_date":"2025-04-02 18:15:00","post_date_gmt":"2025-04-02 15:15:00","post_content":"\n \u00c1ron is currently the Central and Eastern Europe Region Lead at TicketSwap, the safest and easiest app for fans to buy and sell tickets to their favourite concerts, festivals, sporting events, theatre shows and club nights. Personal Social media links<\/p>\n\n\n\n https:\/\/www.linkedin.com\/in\/aron-farkas\/<\/a> <\/p>\n","post_title":"\u00c1ron Farkas (HU)","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"aron-farkas-hu","to_ping":"","pinged":"","post_modified":"2025-04-02 18:16:56","post_modified_gmt":"2025-04-02 15:16:56","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.athensmusicweek.gr\/?post_type=speaker&p=26170","menu_order":0,"post_type":"speaker","post_mime_type":"","comment_count":"0","filter":"raw"},{"ID":25972,"post_author":"1898","post_date":"2025-03-26 14:25:34","post_date_gmt":"2025-03-26 11:25:34","post_content":"\n Federico Rasetti is a certified European Sustainability Manager with a focus on social and cultural impact.<\/p>\n\n\n\n He currently serves as the Director of KeepOn LIVE, the Italian association representing live clubs and festivals, and as a Senior Consultant at BAM! Strategie Culturali. Additionally, he is the Co-President of Live DMA, the European network of live music venues, where he has been a board member since 2020.<\/p>\n\n\n\n A passionate advocate for live music, project management, and sustainability, Federico frequently lectures and speaks on these topics. His career in the music industry began during university, where he worked in booking with various Italian agencies and later founded a booking agency and record label dedicated to emerging artists.<\/p>\n\n\n\n After earning a Master\u2019s in Meeting Management, he expanded into business and cultural event organization, working on product launches, music festivals, and corporate events. He then joined Fondazione Unipolis (Unipol Group), focusing on web communication and roadshows. However, his passion for live music drew him back to the entertainment sector, leading him to Doc Servizi\u2014Italy\u2019s largest cooperative for entertainment professionals and the second-largest in Europe\u2014where he became Head of Communications.<\/p>\n\n\n\n Now leading KeepOn LIVE, Federico is dedicated to advocating for live music spaces, striving for greater recognition and support for the sector.<\/p>\n\n\n\n Link: https:\/\/www.linkedin.com\/in\/federicorasetti\/<\/a><\/p>\n\n\n\n <\/p>\n","post_title":"Federico Rasetti (IT)","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"federico-rasetti-it","to_ping":"","pinged":"","post_modified":"2025-03-26 17:48:46","post_modified_gmt":"2025-03-26 14:48:46","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.athensmusicweek.gr\/?post_type=speaker&p=25972","menu_order":0,"post_type":"speaker","post_mime_type":"","comment_count":"0","filter":"raw"},{"ID":17956,"post_author":"2133","post_date":"2023-05-10 18:16:31","post_date_gmt":"2023-05-10 15:16:31","post_content":"\n Theodora Karakassi is the co-organiser of a lot of music events that take place in Athens. From production, to booking talent, to marketing, be it in ancient theaters, concert halls or underground clubs and across all genres of music. She is also an integral part of the Athens based Plissk\u00ebn Festival which has been running for 15 years. With a still active career in Architectural Design, the two businesses can easily merge into one in the form of creative industries. As a production company the team is behind exceptional programming of fresh and established International talent invited to Greece, and also building new concepts such as the EDEN Sunday Day parties. Since 2010 they have been pushing boundaries and and have featured artists such as Smashing Pumpkins, Bonobo, Caribou, Tony Allen, Giorgio Moroder, Cigarettes After Sex, Mulatu Astatke, Jungle, Tinariwen, Slowthai, Orchestra Baobab, Bicep and many more. <\/p>\n\n\n\n
<\/p>\n\n\n\n
CEO of Candy Cane Events (2020-present), overseeing the Primer Music Festival,
LaLuz and Pazuzu Corfu. He also was the Managing Director of the Colour Day
Festival (2016-2020). With a passion for creating unforgettable experiences, he has
dedicated his career to enhancing the cultural landscape through music and
community engagement.
Andreas\u2019s life is a blended mix of a music and business studies career. He holds two
University degrees: one in Financial and Banking Management and another in
European and International Studies. He also has an MBA with a dissertation on the
music festival\u2019s tourism impact assessment in Greece. He converted his piano
lessons to composing trance music in a group called \u201cStarChildren\u201d (1999-2005),
and later on, he produced EDM and house music in a duo named
\u201cHouseTwins\u201d(2010-2017) while continuing to DJ.
A proud father of two sons who love electronic music and dance all day.<\/p>\n\n\n\n
With over 15 million users in 36 countries, TicketSwap protects fans from overpricing by ensuring tickets are exchanged at fan-friendly rates. \u00c1ron and his team are responsible for establishing partnerships with festivals, promoters, venues and ticketing companies to offer a simple, fair and safe experience for live audiences.
Previous to TicketSwap he was Ticketing Manager at Sziget Cultural Management, the company behind Hungary\u2019s biggest festivals such as Sziget Festival and Balaton Sound. His career in music started in his teenage years, when he picked up a bass guitar and started playing in bands.
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https:\/\/partners.ticketswap.com\/<\/a><\/p>\n\n\n\n