{"id":28232,"date":"2025-04-26T16:26:02","date_gmt":"2025-04-26T13:26:02","guid":{"rendered":"https:\/\/www.athensmusicweek.gr\/events\/strategy-as-a-creative-process-for-people-who-hate-planning-but-need-results-2\/"},"modified":"2025-04-26T16:31:11","modified_gmt":"2025-04-26T13:31:11","slug":"strategy-as-a-creative-process-for-people-who-hate-planning-but-need-results-2","status":"publish","type":"event","link":"https:\/\/www.athensmusicweek.gr\/el\/events\/strategy-as-a-creative-process-for-people-who-hate-planning-but-need-results-2\/","title":{"rendered":"Professional communication and presence in the music business"},"content":{"rendered":"

This session is about making yourself easy to understand, find, and connect with, whether you\u2019re just starting out or already working in the music business. We\u2019ll look at how LinkedIn, email, and everyday communication help you stay visible, credible, and memorable.<\/p>

You\u2019ll reflect on what your current presence says about you, how you talk about your work, and how small changes can make it easier for others to understand, support, or connect with you. The focus is on clarity, consistency, and tone. The aim is to help people know what you do, where you\u2019re at, and how to engage.<\/p>

You\u2019ll leave with tools, examples, and practical actions you can take straight away. It\u2019s a hands-on session, and also a chance to step back and think about how you\u2019re showing up professionally.

This workshop has limited availability; be sure to register\u00a0here<\/a>\u00a0to secure your seat.<\/strong><\/p>

Powered by AMW Academy

Hosted by Mandy Salem-Aubry

<\/p>","protected":false},"excerpt":{"rendered":"

This session is about making yourself easy to understand, find, and connect with, whether you\u2019re just starting out or already working in the music business. We\u2019ll look at how LinkedIn, email, and everyday communication help you stay visible, credible, and memorable. You\u2019ll reflect on what your current presence says about you, how you talk about […]<\/p>\n","protected":false},"featured_media":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"event-cat":[342],"nationality":[],"music-genre":[],"destination":[],"topic":[],"language":[79],"class_list":["post-28232","event","type-event","status-publish","hentry","event-cat-workshops-el","language-english-el"],"acf":[],"featured_image_src":"","ams_acf":[{"key":"date","label":"Date","value":"10 \u039c\u03b1\u0390\u03bf\u03c5 2025"},{"key":"launch_time","label":"Launch Time","value":"11:00"},{"key":"end_time","label":"End Time","value":"12:30"},{"key":"hero_image","label":"Hero Image","value":15152},{"key":"performers","label":"Performers","value":[{"ID":16934,"post_author":"2133","post_date":"2023-04-24 12:23:02","post_date_gmt":"2023-04-24 09:23:02","post_content":"\n

Mandy Salem-Aubry is an independent music business professional with thirty years of international experience. Through her company, MSA Music Services, she advises rightsholders on building effective publishing structures, supports music-tech startups with strategy, positioning and investor relations, and connects clients with a highly trusted international network that supports meaningful, long-term growth.<\/p>\n\n\n\n

Her clients have included Slipknot, Jason Mraz, One Direction, Tori Amos, Soulfly, Nickelback, Moloko, and Downtown Music Publishing. Before founding MSA Music Services, she held senior roles at Roadrunner Records, Fintage House, and Songtrust.<\/p>\n\n\n\n

Mandy is the International Conference Director for Athens Music Week and a regular moderator at international conferences, known for clear, engaging sessions that connect music, technology, and business.<\/p>\n\n\n\n

She mentors with Keychange, Culttech Academy, Music Tech Europe Academy, and Help Musicians, and is a Mental Health First Aider, Associate Member of IMPF (Independent Music Publishers Forum), and former Executive Board Member of AFEM (Association for Electronic Music), of which she remains a member.<\/p>\n\n\n\n

Website:<\/strong> www.msamusicservices.com<\/a> <\/p>\n","post_title":"Mandy Salem-Aubry (UK\/FR)","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"mandy-salem-aubry","to_ping":"","pinged":"","post_modified":"2026-04-15 16:15:11","post_modified_gmt":"2026-04-15 13:15:11","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.athensmusicweek.gr\/?post_type=speaker&p=16934","menu_order":0,"post_type":"speaker","post_mime_type":"","comment_count":"0","filter":"raw"}]}],"yoast_head":"\nProfessional communication and presence in the music business - Athens Music Week<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.athensmusicweek.gr\/el\/events\/strategy-as-a-creative-process-for-people-who-hate-planning-but-need-results-2\/\" \/>\n<meta property=\"og:locale\" content=\"el_GR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Professional communication and presence in the music business - Athens Music Week\" \/>\n<meta property=\"og:description\" content=\"This session is about making yourself easy to understand, find, and connect with, whether you\u2019re just starting out or already working in the music business. 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