More Greek artists are reaching audiences outside their home market. Not by chance, but through a mix of timing, positioning and the right partnerships. How does an artist move from local traction to international visibility? What needs to be in place, and when?<\/p>
Bringing together voices from labels, distribution, management and publishing, the panel looks at how artists begin to reach audiences beyond Greece. How teams form around them, how decisions are made, and how momentum is built and sustained across different markets.<\/p>
From digital distribution and streaming to live opportunities, networks, and market positioning, the focus stays on what actually makes a difference, including the role of international partners, the realities of building from a Greek base, and what it takes to move from early progress to a more consistent presence abroad.<\/p>
Powered by the orchard<\/p>
Moderated by Mandy Salem-Aubry<\/p>","protected":false},"excerpt":{"rendered":"
More Greek artists are reaching audiences outside their home market. Not by chance, but through a mix of timing, positioning and the right partnerships. How does an artist move from local traction to international visibility? What needs to be in place, and when? Bringing together voices from labels, distribution, management and publishing, the panel looks […]<\/p>\n","protected":false},"featured_media":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"event-cat":[86,103],"nationality":[80],"music-genre":[],"destination":[774],"topic":[],"language":[79],"class_list":["post-30582","event","type-event","status-publish","hentry","event-cat-conference-el","event-cat-panels-el-2","nationality-greece-el","destination-seminar-room-el","language-english-el"],"acf":[],"featured_image_src":"","ams_acf":[{"key":"date","label":"Date","value":"7 \u039c\u03b1\u0390\u03bf\u03c5 2026"},{"key":"launch_time","label":"Launch Time","value":"15:00"},{"key":"end_time","label":"End Time","value":"16:30"},{"key":"hero_image","label":"Hero Image","value":30111},{"key":"performers","label":"Performers","value":[{"ID":16934,"post_author":"2133","post_date":"2023-04-24 12:23:02","post_date_gmt":"2023-04-24 09:23:02","post_content":"\n
Mandy Salem-Aubry is an independent music business professional with thirty years of international experience. Through her company, MSA Music Services, she advises rightsholders on building effective publishing structures, supports music-tech startups with strategy, positioning and investor relations, and connects clients with a highly trusted international network that supports meaningful, long-term growth.<\/p>\n\n\n\n
Her clients have included Slipknot, Jason Mraz, One Direction, Tori Amos, Soulfly, Nickelback, Moloko, and Downtown Music Publishing. Before founding MSA Music Services, she held senior roles at Roadrunner Records, Fintage House, and Songtrust.<\/p>\n\n\n\n
Mandy is the International Conference Director for Athens Music Week and a regular moderator at international conferences, known for clear, engaging sessions that connect music, technology, and business.<\/p>\n\n\n\n
She mentors with Keychange, Culttech Academy, Music Tech Europe Academy, and Help Musicians, and is a Mental Health First Aider, Associate Member of IMPF (Independent Music Publishers Forum), and former Executive Board Member of AFEM (Association for Electronic Music), of which she remains a member.<\/p>\n\n\n\n
Website:<\/strong> www.msamusicservices.com<\/a> <\/p>\n","post_title":"Mandy Salem-Aubry (UK\/FR)","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"mandy-salem-aubry","to_ping":"","pinged":"","post_modified":"2026-04-15 16:15:11","post_modified_gmt":"2026-04-15 13:15:11","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.athensmusicweek.gr\/?post_type=speaker&p=16934","menu_order":0,"post_type":"speaker","post_mime_type":"","comment_count":"0","filter":"raw"},{"ID":22223,"post_author":"2133","post_date":"2024-04-30 22:39:10","post_date_gmt":"2024-04-30 19:39:10","post_content":"\n Mihalis Kaloudis studied Music Business at SAE Athens and went on to work in PR, band management, gig organizing and tour coordination before joining The Orchard. He has been running the Greek office for over 10 years, overseeing music distribution for top labels and artists across the country.<\/p>\n\n\n\n <\/p>\n","post_title":"Mihalis Kaloudis (GR)","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"mihalis-kaloudis-gr","to_ping":"","pinged":"","post_modified":"2026-04-17 12:10:06","post_modified_gmt":"2026-04-17 09:10:06","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.athensmusicweek.gr\/?post_type=speaker&p=22223","menu_order":0,"post_type":"speaker","post_mime_type":"","comment_count":"0","filter":"raw"},{"ID":30513,"post_author":"2133","post_date":"2026-04-17 11:56:55","post_date_gmt":"2026-04-17 08:56:55","post_content":"\n Starting as a young composer, I received my first paycheck from music royalties in 2004, when my song represented Greece at the Junior Eurovision Song Contest. The music industry's system of remuneration based on copyright, became a huge incentive to keep learning and investing in music. Copyright paid for new music equipment, musical instruments and funded my Bachelor studies in Music Technology (Kingston University, London).<\/p>\n\n\n\n Later, during my Master\u2019s studies in Music Management (UiA, Norway), I was fortunate enough to be guided by bright minds from both industry and academia, namely: Since 2016, I have worked as a Copyright Consultant (music licensing) with professional experience from PRS for Music, International Copyright Enterprise (ICE), Heaven 11 and currently leading Copyright at Broma 16. Throughout my career I have been involved in international copyright\/tech projects together with NORCODE, WIPO and Creative Europe-EU Commision, to name a few. Nice to meet you!<\/p>\n\n\n\n <\/p>\n","post_title":"Andreas Kefalas (GR)","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"andreas-kefalas-gr","to_ping":"","pinged":"","post_modified":"2026-04-17 22:00:50","post_modified_gmt":"2026-04-17 19:00:50","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.athensmusicweek.gr\/?post_type=speaker&p=30513","menu_order":0,"post_type":"speaker","post_mime_type":"","comment_count":"0","filter":"raw"},{"ID":17972,"post_author":"1898","post_date":"2023-05-10 18:33:51","post_date_gmt":"2023-05-10 15:33:51","post_content":"\n Andreas Periklis Metaxas holds a BA in Political Science from the National University of Athens and an MA in Media Studies from the Erasmus University of Rotterdam.
Prof. Bendik Hofseth, Dr. Roger Wallis, Prof. Daniel Nordg\u00e5rd and the extraordinary Peter Jenner (Artist Manager for Pink Floyd, The Clash, Billy Bragg, T.Rex).<\/p>\n\n\n\n
He is currently a Senior Marketing Manager at Stay Independent, one of the leading record companies in Greece with over 300 signed artists and 8 music labels.
Additionally, he is the Co-Founder of Legal Pizza, an Athens-based media\/entertainment company focused on talk shows and podcasts dedicated to youth culture.<\/p>\n\n\n\n
Links<\/strong>:
Linkedin: https:\/\/www.linkedin.com\/in\/andreasperiklis\/<\/a>
Instagram: https:\/\/www.instagram.com\/andreasperikles\/<\/a><\/p>\n","post_title":"Andreas Periklis Metaxas\u00a0(GR)","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"andreas-periklis-metaxas-gr","to_ping":"","pinged":"","post_modified":"2025-04-10 18:08:21","post_modified_gmt":"2025-04-10 15:08:21","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.athensmusicweek.gr\/?post_type=speaker&p=17972","menu_order":0,"post_type":"speaker","post_mime_type":"","comment_count":"0","filter":"raw"}]}],"yoast_head":"\n