Federico Rasetti is a certified European Sustainability Manager with a focus on social and cultural impact.

He currently serves as the Director of KeepOn LIVE, the Italian association representing live clubs and festivals, and as a Senior Consultant at BAM! Strategie Culturali. Additionally, he is the Co-President of Live DMA, the European network of live music venues, where he has been a board member since 2020.

A passionate advocate for live music, project management, and sustainability, Federico frequently lectures and speaks on these topics. His career in the music industry began during university, where he worked in booking with various Italian agencies and later founded a booking agency and record label dedicated to emerging artists.

After earning a Master’s in Meeting Management, he expanded into business and cultural event organization, working on product launches, music festivals, and corporate events. He then joined Fondazione Unipolis (Unipol Group), focusing on web communication and roadshows. However, his passion for live music drew him back to the entertainment sector, leading him to Doc Servizi—Italy’s largest cooperative for entertainment professionals and the second-largest in Europe—where he became Head of Communications.

Now leading KeepOn LIVE, Federico is dedicated to advocating for live music spaces, striving for greater recognition and support for the sector.

Link: https://www.linkedin.com/in/federicorasetti/